Building my theme

Today I started working on the design of this so called blog. I spent most of the day looking at other blogs, seeing what works, what fails, what fits with what I’m trying to do, and looking for unique opportunities. And, I’m trying to keep in mind that it’s just a blog … and not… Read more »

Putting Your Design Where Your Money Is: A Prototype Wallet

For the past several years, I’ve been walking around with a wallet that is actually the insert for a larger one. At first this was because wallets just seemed bigger than they should be, But over the years I realized that I’ve never found a wallet that really anticipates my behaviors well. For example, being… Read more »

Scenario Planning Meets Internal Marketing

Last week, I sat in on a talk by Andrew Blau about Global Business Network’s scenario planning practice when he came by Adaptive Path as part of our Brown Bag lunch presentation series. I was struck by how his work relates to internal marketing practices, and am writing to share some of those connections. I… Read more »

Marketing @ UX Week

Back in August at the Adaptive Path  UX Week conference, keynote speaker, Don Norman, talked a bit about how marketers make good allies for UX professionals because of their experience working with business units. This relationship has led marketers to get savvy about positioning their projects in the context of business metrics. Don also observed… Read more »