My passion for art was fostered at a young age by my parents, but it wasn’t until I bought a camera that I began scratching the surface of how art and design were related. I was fortunate to be able to build a darkroom at home in the attic where I could conduct all sorts… Read more »
It’s all over the blogosphere, Skittles has rocked everyone’s world by putting down the megaphone and giving it to their customers. How did they do it? Their home page is the Wikipedia page about Skittles. Their media page is a YouTube page. Their friends page is a Facebook page. Their chatter page is a feed… Read more »
If you’re not having some fun, then you’re doing it wrong. I love marketers that recognize how the industry has gone astray and who can have a laugh about it. Here’s a perfect example. I love this: httpv://www.youtube.com/watch?v=qgcX0y1Nzhs Next time you have a client ask you to make their logo bigger, send them here.
This is my favorite clip from the Mad Men series. In this scene, Don Draper, a 1950’s Madison Avenue advertising executive, pitches a concept for a new Kodak slide presentation tray. I don’t want to diminish the experience of watching the clip by describing the concept, but the clip touches on a marketing phenomena that… Read more »
I’ve always been interested in the relationship between creative and business ventures. In college at The School of the Museum of Fine Arts, Boston I learned how to design things, then at Tufts University I learned how they were sold. What’s always amazed me is how many great marketing ideas have bubbled up from the… Read more »
